Three Digital Skills That Will Take Your Blog to the Next Level

Blogging is very much a digital endeavour that we all do for many reasons. However, if there’s one universal thing that all bloggers want to achieve, it’s more viewers and more exposure. After all, writing to a crowd of three people is going to get boring eventually, so naturally, you’d want to increase your audience and get more people talking.

There are many ways to do this, but we believe that one of the best ways to get more attention to your blog is to learn a couple of digital skills that can not only help your blog but will also help in many other digital aspects that involve the internet and design in general.

So in this article, we’ll be discussing five skills that we recommend everyone pick up at some point to help boost their blog and their knowledge of digital skills.


Source: Unsplash

  1. HTML

HTML stands for hypertext markup language and is essentially the programming language used to build websites. With just a notepad file and knowledge of HTML, you could in theory create an entire website. It’s not going to be very safe and the design won’t be as good as a website builder, so why learn HTML?

Simple; because a lot of design elements have technical aspects behind them. Simple things like learning how to create a responsive web design that fits to the device you’re viewing on and optimizing your links and posts can all be done with a little HTML knowledge. HTML classes are incredibly popular among bloggers, and the skills can easily be transferred to a future of web design or technical support as well.

  1. Social Media

While not necessarily a “skill”, learning how to use social media can be one of the best ways to grow your blog. You’ll need to possess excellent communication skills and you also need the drive to engage with readers. Whether it’s responding on social media, creating posts that could potentially go viral or even connecting with influencers, it’s very important to learn to use social media.

Without knowledge of social media, it becomes incredibly difficult to build a faithful audience that you can interact with, so make sure you brush up on your social media marketing skills to grow your audience of readers.

  1. SEO

SEO stands for search engine optimization, one of the most popular strategies to help your website get more attention. Every search engine has an algorithm that they follow in order to rank websites based on their popularity and relevance to a search term. While this system can’t really be gamed anymore due to Google’s methods, there are guidelines that you can follow (published by Google themselves) to give you a better chance of appearing higher on a search.

This is a very technical subject that you can get help from SEO agency Birmingham for one but it generally involves understanding keywords, optimizing meta descriptions and ensuring that your blog is friendly to mobile devices. Many companies pay third parties to optimize their website for SEO, but with a bit of knowledge and work on your own blog, you could optimize your website for search engines with relative ease.

Three Digital Skills That Will Take Your Blog To The Next Level

3 Little Buttons

Award-winning writer, blogger, social media consultant and charity campaigner. Social Media Manager for BritMums, the UK's largest parent blogging network Freelance clients include Firefly Communications and Save the Children UK. Works with brands on marketing projects. Examples include Visit Orlando, Give As You Live, Coca-Cola and Kodak. Cambridge Law graduate with many years experience working across three sectors in advice, media relations, events, training and project management. Available for hire at affordable rates.


  • Mummy here and there

    Yes they are important elements and blogging is constantly learning and trying to grow whether it is writing audience or whatever X #mmbc

  • Annette, 3 Little Buttons

    Great tips Kate. I think social media is one of the huge giants you cannot ignore when it comes to blogging – if you want to get your posts noticed that is. It’s all about connections too of course and that all important blogging community that seems to somehow stay secret until you are in it. Thanks for joining us for the #dreamteam – hope all is well xx

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